When did songs extolling leaders of companies go out of fashion?

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It just so happens that a marketing show on the Canadian Broadcasting Corp radio channel did a nice history of corporate musicals, primarily in the US from the 1920's to the 1960's. The genre was borrowed from New York musicals. Give it a listen: You can download and listen to the podcast from the regular suspects or you can live stream it from the CBC site: http://www.cbc.ca/radio/undertheinfluence/this-week-summer-series-when-madison-avenue-met-broadway-the-world-of-industrial-musicals-1.3618080

The episode is called: When Madison Avenue Met Broadway - The World of Industrial Musicals. If you are interested in marketing, this is a great podcast. I always learn something. The website often has bonus material such as video, lyrics, and supplementary material.

Bradley Foster

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