When was it first noticed that airplane passengers really seemed to like tomato juice?
Upvote:3
To figure out when the tomato juice phenomenon started, it is probably useful to check when tomato juice had started to be offered at all.
I've found this: II."THE ORIGIN OF TOMATO JUICE"
In August 1933, at the initiative of our colleague Christian DOMBREVANNE, at the time Principal Director of the Aeronautics Division of the KLEBER-COLOMBES Company, a trip to the USA was organized in which many personalities from the Aeronautical Industry participated, including Paul SCHNEIDER - father of the Duchess of Bedford.
At that time, the prohibition of alcoholic beverages was at its peak and these "travelers" had to resign themselves to drinking tomato juice during numerous receptions offered by American manufacturers.
At the time, people who could afford flying were wealthy. Rich people usually went for alcoholic drinks at the time. Since this wasn't an option, tomato juice (invented in 1917, in the US) was an acceptable alternative since it was considered "exotic".
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