score:11
It's actually NOTW, and stands for Not Of This World:
It's a reference to Jesus's words in several places, including John 18:36:
Jesus answered, “My kingdom is not of this world. If my kingdom were of this world, my servants would have been fighting, that I might not be delivered over to the Jews. But my kingdom is not from the world.” [ESV]
The logo itself is that of an apparel company that was founded in 2001.