score:9
Each playroom coach have 4 regular seats that can be reserved, no surcharge applies. Just book your ticket normally at the VR Shop, making sure to select one of the trains equipped with a playroom of course. Look for the little teddy bear icon next to Services:
Then "continue to seat selection", and request a seat "Next to Playroom":
Note that you don't have to book a seat in that section if you want to use the playroom, and for your sanity you might not want to! All kids are welcome to use it.