Because since they are a restaurant they want to cater fully to people who will consume an entire meal (and spend 30 euros per person at least), instead of wasting seats (and valuable server time) on customers who will only buy one or two drinks per person, and thus only earn them around 5 euros per person.
In tourist areas they also want to make sure that their dining customers can do so in a peaceful atmosphere, and not with loud drinkers around them.
Best to look for a café nearby, or worst case a bistrot, tavern or brasserie who will welcome you in any case.
Here’s comes an answer from a French (and German) guy 😉
In France, you have indeed a separation between "bars" and "restaurants". But you also have things in the middle like a "brasserie" or a "bistrot". At a brasserie or a bistrot you could have only a drink or eat or both. Yeah I know it’s complex, but you know eating is really important in France 🙂 This is the reason why we have places where you can ONLY eat (and drink).
Also you have to know that also depends on which region you’re visiting in France…In the north or south of France, you might find a lot of "restaurants" which would be OK to serve you only a drink. You just need to ask. If you’re in Paris though, you’re not facing the nicest people in France 😉 As you can guess, I’m not from Paris 😀
So basically, if you see written "Restaurant" and want to be sure to have only a drink, walk 50 meters and you should find a bar right next to it 😉
I originally thought it was a licensing or establishment style issue (upscale restaurant vs. bar), but your clarifications make that unlikely.
The only thing I can think of is that for some reason your group didn’t seem attractive to several owners/waiters in a row. Too rowdy, too casual, too large (and hence difficult to serve quickly and then throw out in 30 minutes), something or another wasn’t right.
Anecdotally, I have experienced less than friendly service by European restaurant owners when I was there with loud, flashy and big Americans (with whom I blend perfectly, I’m not disrespecting here). Some Europeans, including restaurant owners, prefer a more subtle crowd. But you are, as I read, Dutch, so that the American "Nationalcharakter" does not exactly apply here, except perhaps for the physical height… but still, I’d take a step back and look, without bias, at the appearance of your group.
I see at least a few possible reasons:
To serve alcoholic drinks without a meal, they need a different license (licence III or licence IV, as opposed to a restaurant license). It can become a bit cumbersome to ask or specify in advance about alcoholic or non-alcoholic drinks, so they can turn it into a blanket "not just drinks" if they don’t have the relevant licence.
During meal times, in establishments which act both as restaurants and bars, priority is given to people eating. Depending on the place, they can restrict drinks-only to a few tables or just reject all such requests. 13:00 to 14:00 is a common time for people to eat in many areas, so rejecting people for drinks at that time is really not unexpected.
If they do indeed close between meals, they probably don’t want people to arrive shortly before the end of service and possibly linger a bit too long.
For places which are really strictly restaurants (i.e. they don’t do "limonade", which means serving drinks without food), it would indeed be unusual for them to accept people just for drinks, especially for higher-class places.
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