Travel agents – can they match ITA Travel Matrix prices?

7/26/2012 7:31:34 PM

ITA uses “published” fares, so any travel agent should be able to book them.

However, make sure that you’ve correctly set the “Sales city” to be a city in the country where you will be buying the ticket, as ticket prices can vary depending on where you purchase them. So if you set the sale city to be SFO, it’s possible that an Australian travel agency will not be able to sell the ticket at the same price.

It’s also helpful to give the section that is headed :
“Fare construction (can be useful to travel agents)”
to the travel agent. This will show how the fare has been “priced”, and whilst it’s not needed for simple itineraries, it can help for more complex ones where the trip is potentially being booked as 2 or more separate fares.

There are a few exceptions to the above, but they will generally be rare. eg, in some cases travel agents may choose not to sell a particular fare if they believe that certain components are not being priced correctly – for example, if the fuel surcharge isn’t being correctly calculated, as it’s possible for the airline to bill them for that after the fact. However these situations are extremely rare.

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Hello,My name is Aparna Patel,I’m a Travel Blogger and Photographer who travel the world full-time with my hubby.I like to share my travel experience.

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