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Even Steve Jobs himself mentioned that they had a whole lot of other stuff going on at PARC, but he got so excited about the GUI that he ignored everything else.
I had three or four people (at Apple) who kept bugging that I get my rear over to Xerox PARC and see what they are doing. And, so I finally did. I went over there. And they were very kind. They showed me what they are working on. And they showed me really three things. But I was so blinded by the first one that I didn’t even really see the other two. One of the things they showed me was object oriented programming – they showed me that but I didn’t even see that. The other one they showed me was a networked computer system…I didn’t even see that. I was so blinded by the first thing they showed me, which was the graphical user interface. I thought it was the best thing I’d ever seen in my life.
You can see a list of some of the other stuff PARC was working on here. I think the only thing of layman significance the Jobs didn't mention is probably the Laser Printer. But with all this stuff, the GUI used by their experimental computers was kind of a small thing. To them at least.